Protecting your organization against digital disruption

March 5 - 6, 2014 | Fluno Center | Madison, WI

Sponsor Guidelines

Deadlines:

ASAP - High resolution logo

ASAP - Sponsor description

12/06/13 - Draft of session description (abstract) and speaker

12/13/13 - Initial slides (10 for keynote and 5 for briefing)

01/17/14 - Final abstract and slides

01/17/14 - Sponsor registrations and optional client invite registrations

02/01/14 - Ad for conference program

02/22/14 - Conference bag collateral for 250 bags

Marketing Info & Deadlines

  Registration Info & Deadline

  Speaker Info & Deadlines

Booth Size

There are no booths or table-tops or sponsor-designated-standing areas.  Please come prepared to  mingle, network, and contribute to the symposium.

 

High Resolution Logo - All Sponsors

Deadline - as soon as possible

Please send your logo as soon as you’ve signed your contract so that it may appear on any conference promotional materials as well as the Digital Healthcare Conference 2013 website. The llogo is placed on the www.fusion2014.com website and any printed promotional material as soon as it is received, thus the earlier we receive it the more marketing you receive when attendees and other interested parties are visiting the website.

• Resolution: At least 300 dpi

• Color: CMYK (4 color process)

• Format: .eps or .tif (no .gif or .jpg will be accepted)

 

Sponsor Description - All Sponsors

Deadline - as soon as possible

The sponsor description will appear on the sponsor page on the website and also in the conference program. The description should be limited to 100 words. As this is a sponsorship rather than an advertisement, the sponsor description must be neutral in tone and may not contain qualitative or comparative language. In addition, the description may not include price information or direct inducements to buy, sell, or use the sponsor’s products or services.

 

Conference bag collateral - All Sponsors

Deadline: February 22, 2014

Promotional items and/or company literature placed inside each attendee’s conference bag – maximum 8.5×11 size and 6 pages. 250 bags will be compiled. Small items such as pens, flash drives or other small tchotcki. Ship directly to the Fluno Center, 601 University Avenue, Madison, WI, 53715 Attn: Fusion 2014

 

Full Page Color Ad for Conference Program - All Sponsors

Deadline: February 1, 2014

Platinum & Gold – 2 full page ads – can be a two page spread

Silver & Bronze  – 1 full page ad

Supporting - 1/2 page ad

Dimensions

• Final trim size of the program is 8.5 x 11. Program will be saddle-stitched.

• 2 Page Spread - Bleed - 17 .25" x 11.25"

• 1 Page - Bleed - 8 3/4" x 11.25"

• 1 Page - Nonbleed - 7 1/2" x 9 5/16"

• 1/2 Page - Nonbleed - 7 1/2" x 4 1/2"

Specifics

• Maintain a .375" safe area from all 4 sides for text or content critical.

• Any elements (images, strokes, fills) that extend to the trim edge should bleed beyond this trim edge 0.125"

• Resolution: 300 dpi preferred; 200 dpi minimum

• Color: CMYK

• Format: PDF

• Fonts: convert to outlines when possible otherwise ensure they are embedded within the pdf.

When generating the pdf, review prior to submission. If the ad contains bleed elements on any of the 4 sides ensure that you generated the pdf to include trim marks and bleeds.

Ads can be submitted through FTP - https://wistechnology.com/client_upload.php

Conference registrations deadline January 17, 2014

The deadline for sponsor registrations is in January to ensure that the sponsor attendees have adequate time to prepare for meetings with their clients.

Sharing passes is not allowed. We understand that in some emergency cases, the need for substitutions may occur and ask that you notify us by February 28th if a substitution must be made.

Your speaker(s) is/are included in your internal passes.

 

Client Invitations

Client Invitations are an optional benefit for Fusion 2014.  If requested, we will work closely with your organization's marketing team and/or regional sales representatives to invite and target existing and prospective clients.

 

Registration

Go to https://wistechnology.com/register/F14/ to register both your internal passes and your clients – select the appropriate level and then enter the promotional code given to you in an e-mail.

Sharing passes is not allowed.   We understand that in some emergency cases, the need for substitutions may occur and ask that you notify us by February 28th if a substitution must be made.

 

Number of passes

Platinum – 4 Sponsor Attendees (includes speaker), 3 Optional Customer Invites, 45% discount on up to 2 additional passes.

Gold – 3 Sponsor Attendees (includes speaker), 2 Optional Customer Invites, 40% discount on up to 2 additional passes*

Silver – 2 Sponsor Attendees (includes speaker), 1 Optional Customer Invites, 35% discount on up to 2 additional passes*

Bronze – 2 Sponsor Attendees, 30% discount on up to 2 additional passes

Supporting – 2 Sponsor Attendees, 25% discount on up to 2 additional passes

Additional passes: Each sponsor is allowed to purchase on up to 2 additional sponsor passes. We try to keep a strict ratio of vendor/end-user attendees. We reserve the right to limit the number of additional vendor passes available.

 

Time to invite your clients now!  Schedules fill up.  Don't delay!

Client invitations (pdf flyers and html mailings to your clients) are available.

Speaker, Topic and Presentation Deadlines

 

These deadlines are in place to ensure that the advisory board has adequate time to vet the topic as well as schedule time for at least one conference call between the speaker and the board members to discuss the slides and dialog questions prior to the conference.

Please note that if these guidelines and deadlines listed below are not followed, your keynote or strategic briefing may be canceled.

Keynote Guidelines (Platinum)

All topics are vetted through the advisory board for interest levels, relevance, commercial message and appeal.

The Fusion advisory board works closely with Platinum sponsors to develop a session through which your organization can display its knowledge and expertise at an executive level. Not only do you have the opportunity to present in front of the Fusion audience, but you also benefit from interaction with executive advisers who help you refine and target your message. These are not to be used as sales presentations and slides (if used at all) will be limited to 10.

Draft of session description (abstract) and initial speaker selection -  12/06/13

Initial Slides (limit 10) - 12/13/13

Final Revisions of Topic, Abstract  & Slides - January 17, 2014

 

• Your presentation should not exceed half the time allocated to allow for the last half to be a Q&A dialog.

• Keynotes will be 50 minutes

• Company representative for speaking position must be at least a Vice President and is subject to advisory board approval.

• Speakers are expected to remain at the event throughout the day; at minimum, they're expected to stay through the conversation break following their talk, so attendees can approach them and ask questions.

Slides (if used at all) will be limited to 10. The most well-received presentations had no slides at all.

• Speaker may also be an executive of one of your clients to help deliver a “case study” session.

• Please provide one paragraph bio and headshot when speaker is secured.

• Please note that if speaker is from sponsoring company, they are included in the internal registration passes. If you have a speaker from one of your clients and are presenting a “case study”, speaker can be one of your optional client passes.

 

Strategic Briefings on March 5th – (Platinum, Gold and Silver)

All topics are vetted through the advisory board for interest levels, relevance, commercial message and appeal.

On March 5th meet with a group of senior-level attendees from end-user organizations (at least 20 attendees). This briefing will open up a two-way strategic dialog between you and key attendees and allow you to further demonstrate your expertise. Your presentation should not exceed half the time to allow for the last half to be CIO dialog. These are not to be used as sales presentations and slides (if used at all) will be limited to 5.  In the past, the most well-received presentations had no slides at all. The advisory board will vet your presentation and topic for relevancy and commercial messaging. Vendor/Sponsor attendance is limited during other company sessions due to seating availability.

Platinum & Gold - 50 minutes

Silver - 30 minutes

Draft of session description (abstract) and initial speaker selection -  12/06/13

Initial Slides (limit 5) - 12/13/13

Final Revisions of Topic, Abstract  & Slides - 01/17/14

 

• Company representative for speaking position must be a at least a vice president and is subject to advisory board approval.

Slides (if used at all) will be limited to 5. The most well-received presentations had no slides at all.

• Speaker may also be an executive of one of your clients to help deliver a “case study” session.

• Speakers are expected to remain at the event throughout the day; at minimum, they're expected to stay through the conversation break following their talk, so attendees can approach them and ask questions.

• Please provide one paragraph bio and headshot when speaker is secured.

• Please note that if speaker is from sponsoring company, they are included in the staff passes. If you have a speaker from one of your clients and are presenting a “case study”, speaker can be one of your optional client passes.

 

Explanation of Deadline Dates

Draft of session description (abstract) and initial speaker selection -  December 6, 2013

We would like to request that the initial session description draft and speaker selection be received no later than December 6, 2013. This enables us to build an agenda with complimentary sessions and topics that do not overlap based on working conference theme of protecting your organization against digital disruption.. This will provide time for review, feedback from our conference chair and/or CIO advisory board members, time to schedule calls, if needed and final approval prior to that deadline.

 

Initial Slides - December 13, 2013

We would like to receive the initial draft of the presentations no later than Friday, April 19th, 2013 in order to allow sufficient time to schedule review calls with the conference chair and/or CIO advisory board members for their input and feedback and allow time for updates.

 

Final Revisions of Topic, Abstract  & Slides - January 17, 2014

The final deadline for any revisions submitted to the CIO advisory board and approved session descriptions is January 17, 2014.

 

Fusion 2014| March 5 - 6, 2014 |  Fluno Center for Executive Education | Madison, WI

The Fusion 2014 CEO-CIO Symposium is produced by WTN Media.  Contact us at info@wtnmedia.com.